Canterbury Bid

Free Training Events

Canterbury BID provides free training for BID members varying from finance and legal advice through to digital and social media up-skilling. All sessions are currently via webinar.

Free Digital Support on Offer for Businesses in Kent!

Friday 3 April I 2-3pm I Webinar

Ben Pearce from digitalbeans, creators of YourLocal.Delivery, will be discussing their free online store solution. Floortje Hoette from Produced In Kent will be talking about the #HelpKentBuyLocal initiative and how food and drink businesses in Kent can get free listings on the HelpKentBuyLocal website. There will be an opportunity to ask Ben and Floortje any questions during this webinar. Let’s get your business, online.

Please click the link below to join the free webinar at 2pm on Friday 3 April.

CLICK THIS ZOOM LINK and use this password: 739080

Legal Guidance with Girlings Solicitors

7 April  I  9-10am  I  Webinar

Join David Redgate (Commercial Property Law Specialist) and David Morgan (Employment Law Specialist) from Girlings Solicitors for updates on the latest government guidelines during the Coronavirus Pandemic. Topics will include furlough leave, redundancy, layoffs, rent relief, lease reviews, building insurance, break clauses and much more.

To book your place contact Rachel: Rachel.Pilard@canterburybid.co.uk

Making the Most of Digital Marketing

16 April 2020  I  9-10am  I  Webinar

Do you have a digital presence? Whether you have a website or social media channels showcasing your products or services, you should be generating sales/leads. If you’re not, do you know why not?

Digital Beans will be talking about the common obstacles businesses are facing online and how to overcome them, whilst also introducing you to the hottest 2020 digital trends to make sure you have the know-how to keep ahead of your competitors.

To book your place contact Rachel: Rachel.Pilard@canterburybid.co.uk

Creating Video Content for Social Media Marketing

6 May 2020  I  9-10am  I  Webinar

It used to be enough to simply have video on your website, now in these challenging times ‘audience interaction’ is key, but it’s time-consuming especially when you’re new to it or you don’t think your business is video friendly.

Audiences engage more with a posts or adverts containing video and Spark Film Production will provide you with some useful tips to start using video in your marketing, regardless of budget, and some ready-made strategies to get your content seen by potential customers. 

To book your place contact Rachel:  Rachel.Pilard@canterburybid.co.uk

Previous Sessions and Slides:

Business Rates / Business Support (25/3/20)

  • Presented by: Sadie Furner of Civica
  • Overview: This is your opportunity to ask Sadie Furner of Civica all of your questions about business rates . Also we will be looking at the latest business support packages in place for coronavirus pandemic. 
  • Slides: Business Rates 2020/21

Instagram Marketing Workshop For Retailers (14/2/20)

  • Presented by: Zoe Cairns from ZC Social Media
  • Overview: Whether you want to manage your social or work with an agency, by having the right procedures, strategy and step by step processes in place you will feel confident about your content, save time, save money and you can start to see your objectives being met.  Zoe will take you through all stages of your Instagram planning – setting yourself up for success.
  • Slides: available at this link: gettalk.at/instagramworkshop

Employment Law Updates (28/1/20)

  • Presented by: David Morgan, Employment Law Solicitor for Kent based law firm Girlings Solicitors
  • Overview: A round-up of the latest legal updates to employment law including the changing of Terms and Conditions of Employment (when and how can this be done and how to avoid constructive dismissal claims), and dealing with misconduct (disciplinary procedures, hints and tips for managing misconduct).

Visual Display Training (17/10/19)

  • Presented by: Made You Look
  • Overview: Window displays are crucial for creating the right first impression – attracting attention from those who may not have noticed you otherwise! Competition for any retailer is high at the moment and window-dressing skills are more important than ever. It’s not what you put in your window – but how you make it shine.

Social media and employment law updates (20/02/19)

  • Presented by: David Morgan, Employment Law Solicitor for Kent based law firm Girlings Solicitors
  • Overview: round-up of the latest legal updates to employment law and those that impact social media’s use and mis-use.

Getting to grips with SEO (12/2/19)

  • Presented by: Sophie Hewitt and Jim Dawson, digital marketing specialists at Visit Kent
  • Overview: Ensure you make the most of search engines and the customers they can drive to your business.

Developing your digital content strategy (30/1/19)

  • Presented by: Sophie Hewitt and Jim Dawson, digital marketing specialists at Visit Kent
  • Overview: A whistle stop tour of digital marketing and content strategy. Discover practical tips for getting the most for your business through your digital platforms

Understanding Business Rates (22/1/19)

  • Presented by: Sadie Furner of Civica East Kent Services.
  • Overview: Find out more about changes planned to Business Rates from April 2019, primarily the introduction of a new Retail Discount as advised by the Government in the Autumn Statement.
  • Slides: Business Rates Update 2019-20

Visual Display Training 2018

  • Presented by: Made You Look
  • Overview: Window displays are crucial for creating the right first impression – attracting attention from those who may not have noticed you otherwise! Competition for any retailer is high at the moment and window-dressing skills are more important than ever. It’s not what you put in your window – but how you make it shine. Or maybe you don’t have a shop but still need to create the ‘wow!’ factor.
  • Slides: Visual Display 2018

GDPR – are you ready? (25/5/18)

  • Presented by: David Morgan of Girlings Solicitors
  • Overview: Data Protection law is changing on 25 May 2018 and business need to be ready for the General Data Protection Regulation (GDPR).  If you hold and process personal information about your clients, employees or suppliers, you are legally obliged to protect that information. 
  • Slides: GDPR Training Slides