Canterbury Bid

Training and Sector Group Webinars

Canterbury BID, in partnership with the RHSS project are providing free training and support webinars for Canterbury District, varying from finance and legal advice through to digital and social media up-skilling. If you missed a session, you will find recordings and presentations of each session further down this page.

Training: Google Garage: Get Your Business Visible on Google

Wednesday 27 January I 11am I Google Portal

We’re delighted to be partnering with Google Digital Garage to provide a free live webinar training session.

The Google Garage Team will be hosting a free webinar session explaining how best to promote your business using Google Maps functionality. What will you learn?

  • Understand how search works
  • Set-up a Google My Business listing
  • Manage your listing on Google

Book your place: HERE

Training: HR and Employment Law – What to expect in 2021

Wednesday 10 February I 9.30-10.30am I Via Zoom

Join David Morgan, employment law specialist at Girlings Solicitors, as he looks at the impact of the extended furlough scheme and guidance on carrying out a fair redundancy procedure in the context of social distancing and furlough.

To book email Emily Wells

Training: Making the most of Facebook Business

Wednesday 10 March I 9.30 – 11.30am I Via Zoom

Zoe Cairns, founder of ZC Media will provide you with all the tools to ensure your businesses is bringing you revenue through Facebook in 2021. When booking your place please let us know if you have any specific questions or concerns you would like Zoe to tackle during the session.

To book email Emily Wells


PREVIOUS SESSIONS AND RECORDINGS

Content Creation – All the Apps, All the Hacks (19.1.21)

  • Presented by Katy Towse, Director of Mint Rainbow Consulting.
  • Overview: From social scheduling apps and template tool kits to colour matchers and png creators. A quick guide to all the apps you need to be using to speed up and streamline your content output. 

Changes to planning law: the impact on Canterbury (17.11.20)

  • Presented by Lee May, Partner, Commercial Property, Brachers LLP
  • Overview: On 1 September the Government brought in significant changes to the planning system in an attempt to allow greater flexibility to use class changes within town and city centres without the need for express planning permission. These changes will impact the city and surrounding area – but for better or worse?
  • Presentation Slides: download here

Considerations for reopening hospitality and event spaces (16.7.20)

  • Presented by: Jo Cox-Brown – Night Time Economy Solution
  • Overview: The session covers: ‘Track and Trace’ procedures, face coverings, social distancing management, activity restrictions and outdoor events policy guidelines.
  • Presentation Slides: download here

In Conversation: The Journey to Reopening: Food and Beverage (24.6.20)

  • Presented by: Joanna Richardson (Shepherd Neame), Emma Biswal (The Ambrette), Zoe Rodda (Lily’s Bistro), Iain Oliver (McDonalds), Dan Grimwood (The Refectory) and Lynda Iddenton (The Real Eating Company)
  • Overview: The forth In Conversation focused on Canterbury’s food and beverage businesses, looking at trading during lock down, plans for reopening and the issues that need to be overcome prior to full reopening.

In Conversation: Impact of Coronavirus on Office Based and Professional Services (17.6.20)

  • Presented by: Nicholas Rooke (Finn’s), Jennifer Williamson (Kreston Reeves), Reg Groombridge (WhosOff.com), Judith Neenan (Girlings Solicitors) and Karl Elliott (Clague Architects).
  • Overview: The third of our In Conversation Series moved its focus onto our office based and professional services looking at the impact the virus has had on staffing, health and safety and much more.

BID Annual Conference and AGM (9.6.20)

Due to the Coronavirus Outbreak, Canterbury BID’s Annual Conference and AGM 2020 was held virtually. The team were joined by Professor Cathy Parker, Co-Chair of the Institute of Place Management and The BID Foundation. Cathy is the research lead on the government’s High Streets Task Force.

In Conversation: Planning for Reopening (3.6.20)

  • Presented by: Rachel Sanders from BoConcept; Julie Nuttall from The Cheese Shop; Mark Pegg from Loake Shoemakers; David Lilford from Lilford Gallery; Sarah and Jon Brothwell from Pybus Opticians
  • Overview: An opportunity to hear from local independent retailers and SMEs – explaining their plans for reopening including PPE for staff, customer experience and more.

Operating During Lockdown (27.5.20)

  • Presented by: Mark Stuart, Centre Manager, Whitefriars, Maxine Dawes, Store Manager, M&S Canterbury, Rachel Phillips, General Manager, Boots Canterbury, Simon Youden, Store Manager, and Paul Ribbans, Operations Manager, Fenwick, Canterbury
  • Overview: an opportunity to hear from businesses in the Whitefriars Shopping Centre, who have been open during lockdown along with by Fenwick, also located in Whitefriars, who are preparing for re-opening

Getting to Grips with Google Analytics (18/5/20)

  • Presented by: Pip Filippaios, owner of DigitalBeans
  • A gentle walk through the opportunities provided by Google Analytics. Learn the basic features of Google Analytics including how to analyse basic reports, and set up goals and campaign tracking.
  • Sadly there is no recording of this session available. To learn more about Google Analytics visit Google Digital Garage for free webinar sessions.

Creating Video Content for Social Media Marketing (6/5/20)

  • Presented by: Chris Duncan, Spark Film Production
  • Overview: Audiences engage more with a posts or adverts containing video and Spark Film Production provides you with some useful tips to start using video in your marketing, regardless of budget, and some ready-made strategies to get your content seen by potential customers. It used to be enough to simply have video on your website, now in these challenging times ‘audience interaction’ is key, but it’s time-consuming especially when you’re new to it or you don’t think your business is video friendly.
  • Download Slides

The Financial Climate and how it affects you (28/4/20)

  • Presented by: Simon Ludden, Managing Director of Tarvos Wealth 
  • Overview: A look at today’s financial climate, touching on: The economic impact on your savings and pensions / Are ISAs still a good idea? / What does this mean for your mortgages and loans? / How are companies impacted?

Making the Most of Digital Marketing (16/4/20)

  • Presented by: Pip and Ben from digitalbeans
  • Overview: Do you have a digital presence? Whether you have a website or social media channels showcasing your products or services, you should be generating sales/leads. If you’re not, do you know why not? Digital Beans will be talking about the common obstacles businesses are facing online and how to overcome them.

Legal Guidance with Girlings Solicitors (7/4/20)

  • Presented by: David Redgate (Commercial Property Law Specialist) and David Morgan (Employment Law Specialist) from Girlings Solicitors
  • Updates on the latest government guidelines during the Coronavirus Pandemic. Topics included furlough leave, redundancy, layoffs, rent relief, lease reviews, building insurance and break clauses.
  • (info correct at time of session – 7.4.20)

Free Digital Support for Businesses in Kent (3/4/20)

  • Presented by: Ben Pearce from digitalbeans and Floortje Hoette from Produced in Kent
  • Overview: Free online store solution opportunities for local businesses. Floortje Hoette from Produced In Kent talks about the #HelpKentBuyLocal initiative and how food and drink businesses in Kent can get free listings on the HelpKentBuyLocal website. Ben talks about YourLocal.Delivery – a free platform for businesses to enable home delivery to their clients.
  • WATCH RECORDING OF SESSION

Business Rates / Business Support (25/3/20)

  • Presented by: Sadie Furner of Civica
  • Overview: This is your opportunity to ask Sadie Furner of Civica all of your questions about business rates . Also we will be looking at the latest business support packages in place for coronavirus pandemic. 
  • Slides: Business Rates 2020/21
  • WATCH RECORDING OF SESSION

Instagram Marketing Workshop For Retailers (14/2/20)

  • Presented by: Zoe Cairns from ZC Social Media
  • Overview: Whether you want to manage your social or work with an agency, by having the right procedures, strategy and step by step processes in place you will feel confident about your content, save time, save money and you can start to see your objectives being met.  Zoe will take you through all stages of your Instagram planning – setting yourself up for success.
  • Slides: available at this link: gettalk.at/instagramworkshop

Employment Law Updates (28/1/20)

  • Presented by: David Morgan, Employment Law Solicitor for Kent based law firm Girlings Solicitors
  • Overview: A round-up of the latest legal updates to employment law including the changing of Terms and Conditions of Employment (when and how can this be done and how to avoid constructive dismissal claims), and dealing with misconduct (disciplinary procedures, hints and tips for managing misconduct).

Visual Display Training (17/10/19)

  • Presented by: Made You Look
  • Overview: Window displays are crucial for creating the right first impression – attracting attention from those who may not have noticed you otherwise! Competition for any retailer is high at the moment and window-dressing skills are more important than ever. It’s not what you put in your window – but how you make it shine.

Social media and employment law updates (20/02/19)

  • Presented by: David Morgan, Employment Law Solicitor for Kent based law firm Girlings Solicitors
  • Overview: round-up of the latest legal updates to employment law and those that impact social media’s use and mis-use.

Getting to grips with SEO (12/2/19)

  • Presented by: Sophie Hewitt and Jim Dawson, digital marketing specialists at Visit Kent
  • Overview: Ensure you make the most of search engines and the customers they can drive to your business.

Developing your digital content strategy (30/1/19)

  • Presented by: Sophie Hewitt and Jim Dawson, digital marketing specialists at Visit Kent
  • Overview: A whistle stop tour of digital marketing and content strategy. Discover practical tips for getting the most for your business through your digital platforms