Canterbury Bid

Free Training Events

Your BID hosts FREE training and workshops on topics such as business rates, digital content strategy, search engine optimisation, employment law, cyber security, window displays, business grants and much more.

The next session is:

Using LinkedIn as a Business Tool
9am-12noon, Tuesday 30 April 2019
BID Offices, 28-30 St Peter’s Street, Canterbury CT1 2BL

LinkedIn is the professional equivalent of Facebook. Join digital expert Amanda from Social Enterprise Kent, a social media expert who specialises in jargon free training, and discover how to create and grow your LinkedIn network. By the end of this course you will be able to effectively connect with people, build a trusted group of connections and promote your business.

  • Learn how to use your LinkedIn page as a business tool
  • Understanding how LinkedIn works as a social media platform
  • Using the right profile photo
  • Understand how to update your profile to stand out
  • Understand how to connect with people effectively

Learn how to use the ‘Write Article’ section to attract new connections.

Spaces are limited, so please do book a place and make sure you have a Linked In profile set up beforehand.

To book please contact Emily: or call 01227 787 055 or complete the form below:

Recent training sessions and slides:

Latest social media and employment law updates (20/02/19)

  • Presented by: David Morgan, Employment Law Solicitor for Kent based law firm Girlings Solicitors
  • Overview: round-up of the latest legal updates to employment law and those that impact social media’s use and mis-use.
  • Slides: to follow

Getting to grips with SEO (Search Engine Optimisation) (12/2/19)

  • Presented by: Sophie Hewitt and Jim Dawson, digital marketing specialists at Visit Kent
  • Overview: Ensure you make the most of search engines and the customers they can drive to your business.
  • Slides: to follow

Developing your digital content strategy (30/1/19)

  • Presented by: Sophie Hewitt and Jim Dawson, digital marketing specialists at Visit Kent
  • Overview: A whistle stop tour of digital marketing and content strategy. Discover practical tips for getting the most for your business through your digital platforms.
  • Slides: to follow

Understanding Business Rates (22/1/19)

  • Presented by: Sadie Furner of Civica East Kent Services.
  • Overview: Find out more about changes planned to Business Rates from April 2019, primarily the introduction of a new Retail Discount as advised by the Government in the Autumn Statement.
  • Slides: Business Rates Update 2019-20

Visual Display Training (13/9/18)

  • Presented by: Made You Look
  • Overview: Window displays are crucial for creating the right first impression – attracting attention from those who may not have noticed you otherwise! Competition for any retailer is high at the moment and window-dressing skills are more important than ever. It’s not what you put in your window – but how you make it shine. Or maybe you don’t have a shop but still need to create the ‘wow!’ factor.
  • Slides: Visual Display 2018

GDPR – are you ready? (25/5/18)

  • Presented by: David Morgan of Girlings Solicitors
  • Overview: Data Protection law is changing on 25 May 2018 and business need to be ready for the General Data Protection Regulation (GDPR).  If you hold and process personal information about your clients, employees or suppliers, you are legally obliged to protect that information. 
  • Slides: GDPR Training Slides